Intelligent Use of Water

Summit IX.

Scheduled for September 3, 2008 at Arizona State

University in Tempe, Arizona, the two-hour environmentally focused

symposium will provide insight and perspective on the future of global

water-management programs, policies, initiatives, trends, and strategies.

” Water is the resource that most affects human life, and keeping the planet’s water resources viable into the foreseeable future requires advanced water conservation and better water efficiency through education and innovation. ”

Moderated by John D’Anna, senior editor for The

Arizona Republic, the summit is a unique opportunity for

environmental and water management thought leaders to engage in an

open-forum discussion about the challenges faced by citizens,

corporations and countries as it relates to a sustainable water supply.

The ninth Intelligent Use of Water Summit will convene the

following panelists:

• Doug Bennett – Water Conservation

  Manager, Southern Nevada Water Authority (Las Vegas, Nev.)

• Charles L. Redman – Director, School

  of Sustainability, Arizona State University (Tempe, Ariz.)

• Patricia Gober – Co-Director,

  Decision Center for a Desert City and Professor, School of

  Sustainability, School of Geographical Sciences, Arizona State

  University (Tempe, Ariz.)

• Richard G. Little – Director, The

  Keston Institute for Public Finance and Infrastructure Policy, University

  of Southern California (Los Angeles, Calif.)

“Our partnership with ASU’s

Global Institute of Sustainability is providing a forum to drive home

the challenge and necessity of finding balanced solutions for the Earth’s

present and future water needs,” said Rain

Bird Corporate Marketing Director Dave Johnson. “Water

is the resource that most affects human life, and keeping the planet’s

water resources viable into the foreseeable future requires advanced

water conservation and better water efficiency through education and

innovation.”

Established in 2004 as a forum to further define the relationship

between water conservation and landscape water use, The Intelligent

Use of Water Summit series is an insightful examination of the

current state of Earth’s most precious

resource in the face of environmental uncertainty. Previous summit

locations included Pasadena, Calif., Tucson, Ariz., Madrid, Spain, and

Aix-en-Provence, France.

The Global Institute of Sustainability is the hub of ASU’s

sustainability initiatives. The Institute advances research, education

and business practices for an urbanizing world and houses the nation’s

first School of Sustainability, which offers transdisciplinary degree

programs that advance practical solutions to environmental, economic and

social challenges of our day.

“The School’s

location, in the heart of the Sonoran Desert, gives us a first-hand

perspective on water-management issues and solutions as rapid

urbanization pushes the region’s water

resources to the limit,” said Charles Redman,

director of the School of Sustainability. “Balancing

limited usable fresh water supplies with population growth and

sustainability is a global challenge, and it is forums such as these

that help stimulate dialogue, innovation, and better stewardship.”

In addition to biannual Intelligent Use of Water Summits, Rain

Bird devotes significant resources to its Intelligent Use of Water

public education campaigns, which include The Intelligent Use of Water

Award; a series of white papers; public service announcements;

membership on the Alliance for Water Efficiency and the steering

committee advising the U.S. Environmental Protection Agency (EPA)

on its WaterSense product labeling program; The Intelligent Use of

Water Film Competition; partnerships with nonprofit organizations;

development and support of elementary and middle school curriculums; and

participation in the Tournament of Roses Parade^®,

an annual worldwide stage to communicate the need for water conservation.

Open to the public, the two-hour summit will begin at 9:00 AM MST and

conclude with an audience question-and-answer session.

ABOUT RAIN BIRD CORPORATION

Based in Azusa, Calif., Rain Bird Corporation is the leading

manufacturer and provider of irrigation products and services. Since its

beginnings in 1933, Rain Bird has offered the industry’s broadest range

of irrigation products for farms, golf courses, sports arenas,

commercial developments and homes in more than 130 countries around the

world. Rain Bird has been awarded more than 130 patents, including the

first in 1935 for the impact sprinkler. Rain Bird and The

Intelligent Use of Water is about using water wisely.

Its commitment extends beyond products to education, training and

services for the industry and the community. Rain Bird maintains

state-of-the-art manufacturing assembly facilities in the United States,

France, Sweden and Mexico. www.rainbird.com